Logistics Management, Traffic, Distribution, and Transportation

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DEFINITION:

Planning, implementing, and controlling efficient and effective flow and storage of goods and services from point of origin to point of consumption to conform to customer requirements.

LOGISTICS MANAGEMENT:

Managerial responsibility to design and administer a system to control the flow of material, work in process, and finished inventory to support business entity.

ACTIVITIES INVOLVED IN LOGISTICS:

* Customer Service

* DISTRIBUTION Communication

* Inventory Control

* Material Handling

* Order Processing

* Procurement

* Packaging

* Traffic & Transportation

* Warehousing & Storage

* Demand Forecasting

* Return Goods Handling

OBJECTIVES ACHIEVED THROUGH LOGISTICS MANAGEMENT:

* Rapid Response

This is concerned with a firm’s ability to satisfy customer service requirements in a timely manner.

* MINIMUM VARIANCE

Variance is an unexpected event that disrupts performance of the system.

* MINIMUM INVENTORY

To reduce and manage inventory to the lowest possible level while simultaneously achieving desired operation aim.

LOGISTICS VS SUPPLY CHAIN MANAGEMENT

* Logistics is typically considered as the sub-set of Supply Chain Management

* Supply Chain Management has ( 5 ) key functions:

Procure

Make

Move

Store

Service

Logistics is involved at various stages of supply chain; from supplier to plants, from plants to distribution centers, from distribution centers to stores, from stores to customers.

LOGISTIC MANAGEMENT

KEY LOGISTICS DECISIONS

1. How many plants and/or warehouses.

2. Where should the plants and/or warehouses be located

3. What merchandise volume each plant and/or warehouse have

4. Which plant should service which warehouse, and which warehouse should service which customers

FACTORS TO BE CONSIDERED FOR LOGISTICAL EXCELLENCE

* AVAILABILITY: This means having inventory to consistently meet needs of

Customer material or product requirement.

* OPERATIONAL PERFORMANCE:

Means time spent from order receipt to delivery. Measured in terms of how well the company can accommodate customers unusual requests.

*

SERVICE RELIABILITY:

Quality attributes of Logistics.

LOGISTICAL SUB-SYSTEMS

* Physical Supply

Management of flow of rawe materials, spare parts, machinery and tools from suppliers

* Physical Distribution

Management of finished goods from the factory to the customers

* Logistical Controls

Efficient co-ordination of physical supply and distribution sub-systems

PARTIES INVOLVED IN LOGISTICS

* Shippers

* Suppliers

* Carriers

* Warehouse providers

* Freight forwarders

* Terminal Operators

* Government

* Customers

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Source by John Ourian

Viral Infection Headache Symptoms

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Caught a virus and starting to experience severe headaches? If you start to have severe viral infection headaches, then you should check them out. It will be a good idea to ensure that your symptoms do not point to a case of meningitis. There are serious consequences from having meningitis.

So what is meningitis all about? This is an infection in the membrane that surrounds your brain. Brain and spinal cord infections can be very dangerous because they cause inflammation, which places pressure on your nerves. This will cause you to have a viral infection headache.

Inflammation can also cause the following symptoms:
* Fever
* Severe headache
* Feeling confused

Severe inflammation can cause these symptoms:
* Brain damage
* Stroke
* Seizures
* Death

A bacterial infection or virus causes meningitis. The body can usually fight and beat an infection. However, when the infection travels into the blood stream, it can then go into your brain and spinal cord fluid. It can then affect your nerves and move into the brain causing inflammation and swelling. This can damage or kill nerve cells and cause bleeding in the brain. It can also cause you to have a viral infection headache.

Brain swelling is very dangerous because the brain is a soft organ in a hard box (the skull). If the brain swells, there is nowhere for it to go, except against the walls of the skull. This is what causes the most damage.

There are several causes of meningitis. These include
* Bacterial infection
* Viral infection
* Fungal infection
* A reaction to medications
* A reaction to medical treatments
* Lupus
* Some forms of cancer
* A trauma to the head or back

Bacterial meningitis is the worst type because it can kill you. It often begins as an upper respiratory tract infection. From there it travels through your blood vessels to your brain. Then it can block up your blood vessels inside your brain triggering a stroke and brain damage.

Viral meningitis is the most common form. Usually viruses that enter your body through your mouth before going to your brain and multiplying cause it. You can find these viruses in the mucus, saliva and feces.
Other viruses that may cause meningitis include:
* Chicken pox
* Flu
* Mumps
* HIV
* Genital herpes

Anyone can catch meningitis. This is especially true if your immune system is weak.

Meningitis often begins like the flu does. You may get a rash. The major symptoms include:
* Running a sudden fever
* A severe headache
* Stiff neck
* Dislike of light

Bacterial meningitis must be treated quickly. Severe bacterial meningitis will require intravenous antibiotics. On the other hand, antibiotics cannot be used to treat viral meningitis because they do not kill viruses.

Whether you are having bacterial or viral meningitis, what would be best for yourself is to get plenty of rest and give your body a break. In the meantime, drink plenty of water to flush out the toxins and go easy on your diet. Do follow the recommendations by your doctor during this period. Your viral infection headache and other symptoms will start to subside as your body recovers.

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Source by Sandra Kim Leong

The Recipe for Creating a Viral Video Worthy of Massive Views

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What is it about a video that makes it go viral? Of course, videos featuring celebrities easily generate thousands of views within days. However, for the video uploaded by the average Joe or Jane, it takes a certain attention-grabbing element for it to obtain views in blowout numbers.

Anyone has what it takes to make a video go viral, and it doesn’t require anything more than a few seconds of footage taken from a cellphone cam. While luck is involved to a degree, it is much more about providing content that viewers would deem worthy of sharing through social media and word-of-mouth.

Why Would Someone Watch Your Video in the First Place?

What are the motivations for watching a video on YouTube? While some may watch a video for informational purposes, more often, people watch a video to be entertained. Whether it is a slow day in the office or because they have nothing better to do at home, people watch short videos because they want to laugh, to feel inspired or simply be amazed. For a video to leave its mark, the viewers need to undergo any of the following:

1. Laugh from the belly

2. Feel heartwarming inspiration that causes tears to roll

3. Feel their jaw drop because they just saw something unbelievable and utterly amazing

4. Make them say to themselves “Is this for real?”

5. Make them go “awe” due to the sheer cuteness of the content

Think about viral videos on YouTube that don’t involve celebrities. They all involve to an extent one of those five elements. They are also so out of the norm that people can’t help but talk about them. Consider the following examples of videos that have gone viral and how they fit into the paradigm:

Kid Beethoven – This is a video of a young boy, no more than 10 years of age completely owning a piano at a Costco store as if he was Beethoven incarnate. Patrons passing by soon became mesmerized and began filming this child prodigy on their cellphone cams. This video clearly falls under the category of being unbelievable and utterly amazing.

Soldiers Returning Home – This one’s a real tear jerker and is a compilation of service members returning home from deployment and surprising their loved ones at home or school. Whether you can relate to the video or not, it is one that brings a tear to your eyes because it reminds one of the importance of family and the tremendous sacrifices our men and women in uniform endure.

In a day and age where just about anything can be captured on film, videos are all over the Web. The ones that happen to go viral are the ones that really pull on the human emotion. These are the ones that the viewers deem worthy of being shared and soon become Web sensations as a result.

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Source by Muyen Peng

Directory Submission Appraisal

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Directory submission should not be equated with spamming search engines with a daily dose of thousands of directory submittals for a single website. A directory submission should be researched as thoroughly as all other aspects of search engine optimization. Using the appraisal system of the search engines will keep your directory submission appraising your website and keep you in the search engine result pages.

Directory submission does not allude to mass-mail marketing efforts. Your website has to be indexed by search engines and build a reputation within the confines of search engine algorithms. Directory submissions can build links and increase your viability in search engine result pages – or they can knock your website out of the realm of search engine results completely.

Search engine algorithms look at the value of the directory submission website as much as they do to the website submitted to the directory. If the directory submission website is not worthy enough for search engines, it is not worthy enough for your website. Its poor reputation with the search engines will bring down your ranking. Page rank is not the deciding factor for directory submission. Appraising the quality of the directory that you are submitting your website to is just as important.

There are a handful of directories that have gained a solid reputation with SEO experts and are submitted to religiously. DMOZ, the Open Directory Project, is a prime example. Additionally, search engine websites accept that directory submittals from other search engines are reputable. For instance, Yahoo, Google and MSN would automatically accept each other’s directories and directory submittals based on their reputation.

Past that handful – word-of-mouth fluctuates between the beneficial and the harmful. There are, however, some not-so-microscopic details that can be examined to determine a quality of a directory. These are based on known search engine algorithms and how well the directory for the directory submission plays by the algorithmic rules.

Search engines tend to look at the directory’s submission policy. The directory’s submission policy should state that an editor will be reviewing your website submission, particularly if you are paying for the submission. This implies that the website will be reviewed for quality standards by the directory submission service. If a directory’s policy merely states that you are paying to be listed in a directory, without mention of an editorial review, it is likely that search engines will see this as a negative policy and it will be reflected in the search engine results pages (SERP). The search engines will also look for evidence that this directory submission policy is actually followed through with, and not merely a statement to skirt around search engine requirements.

Search engines also see massive automated directory submissions, particularly with new websites, as a sign of search engine spam. A search engine is likely to demote your website if it is guilty of search engine spam. Paying a few dollars for hundreds or thousands of directory submittals in a short period of time is highly likely to keep your website out of the SERPS. Once you have submitted your website to the authoritative directory submission websites, it is important for you to cautiously submit your website to niche directories, content related directories, and geo-targeted directories to develop healthy linkage and traffic exposure. Examining a directory policy, reviewing the website for overt advertising, paid link farms, and obvious spam will ensure that your website will move up in the SERPS and not be knocked down into the search engine abyss.

Directory submission appraisals are a necessary part of website promotion. Search engine optimisation and website optimisation must always consider the reputation of the website from a visitor’s point of view, and from a search engine’s point of view. Appraising the directory for your website’s directory submission is an important part of reputation management and search engine optimisation. If you want what’s best for your website, appraise your prospective directories for their influence on your SERPS. A quality directory submission will help bring your website into quality search engine result pages – then you’ll be on your way to appraising your new quantity of website visitors.

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Source by Lina Smith

DMOZ Editors – Does Absolute Power Corrupt Absolutely?

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DMOZ editors are supposed to be professionals in the category that they choose to edit and review. They are also supposed to have high standards when it comes to giving the general public quality websites with content that pertains to the category in which they are editing. But, is this really the case or does the absolute power given by DMOZ corrupt these editors into making decisions based on just what they like or as favors to the owners of the websites they are reviewing?

When you submit your website to the DMOZ directory it is then handed off to an editor to review your website, all of your website pages and to intelligently write the description of your site. Whether your website is included is in their hands, they have the power to include, delete, and even ignore your submission. How the power that DMOZ gives influences their overall behavior is another subject. You will find that the thought of having absolute power does affect each editor and reviewer in various ways.

If the editor is honest and upholds the standards that are set by DMOZ then power has not gone to their head and they understand that working as a team member to create the largest directory with quality websites is the main goal then your website will reviewed on its own merit. This is the type of editor you hope will review your website. Your website will have a much better chance of being included and at a much faster rate.

But, remember, the editors and reviewers at DMOZ are also human. No matter where you go you will find people that are not honest in their dealings. DMOZ gives them power and many do not know how to handle this responsibility in a business like manner and have unscrupulous behavior, as with any group. When one of these editors, reviews a website, it may not be gone over with the DMOZ standards in mind. The “God Syndrome” as I like to call it takes over, and they will make their decision from their own standards and ignore quality websites.

This is kind of like putting a child in a room full of chocolate and asking him to only choose the best ones out of the bunch and leave the others alone. In his mind, all chocolate is good, no matter the size, the manufacturer, or the ingredients. He will of course not pay much attention to what he is really choosing and will probably choose the flashy and colorful packaging. As a DMOZ editor looks over a website, do they really look for quality content that is useful or do they just say “This one looks fine” and goes no farther than the front page. I believe this does happen quite often as many of the websites in DMOZ only have one page and no other content. As an example, you can check out under Home, Cooking, under Chili and you will see what I mean. Many of these only have one webpage, only one to three recipes and several advertisements. Is this really considered a quality website with original, unique and valuable informational content that contributes something unique to the category’s subject?

I am not saying that every editor at DMOZ lets this absolute power cloud their judgment, but we are talking about human nature and it takes all kinds of people to create a large directory such as DMOZ, good and bad. The quality editors will do their best to include websites with high standards and will only be out to benefit the directory as a whole. But, you will also find editors that are out to make a name for themselves, get something in return for including websites or just do not really care who or what they include.

So, does absolute power corrupt absolutely? I would have to say, yes, in certain individuals that do not have the integrity it takes to be a team player, only consider themselves or their own group of acquaintances, clients, or affiliates, and love the feel of absolute power over others. If world leaders can be corrupt when given power then you must agree that an editor of DMOZ can also be corrupted, absolutely.

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Source by Lee Munson

The importance of managerial accounting in the workplace

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Managerial accounting is concerned with the use of economic and financial information to plan and control many activities of an entity and to support the management decision course. Management accountants play important roles more specifically in planning & coordination with production, marketing and financial functions. A subset of the managerial accounting profession is cost accounting which relates to the determination and accumulation of products, processes, or service costs. Management and cost accountants are focused on the internal aspects of a business to keep it efficiently running and profitable.

Managerial and cost accountants use a lot of the same data used by financial accountants. The difference lies in the fact that the data used for managerial accounting is more likely to be used for a future orientated purpose whereas the financial accounting process is showing what has already taken place. Examples of future orientated planning are budgets, benchmarking, and profit projecting. This also means that managerial accountants can take a more proactive approach when it comes to tackling business and economic troubles that can and due arise for many companies.

Planning is a key part of the management process and although there are many descriptions of that process, a generally accepted definition would include reference to the process of planning, organizing and controlling businesses’ activities so that the organization can achieve its desired outcomes. Being able to anticipate what revenues will be and forecasting the expenses that will be incurred to achieve those revenues are critical activities in the budgeting process. That ability is crucial to many aspects of a company and allows employees’ to make more educated business decisions.

The internal orientation that management accountants have to their companies differs from the predominantly external orientation of financial accounting. Financial accounting is more externally important to such people as investors and shareholders. Management accountants work hand and hand with other internal departments such as merchandising, accounting, marketing, web and more. An example of this would be a managerial accountant working with a merchandiser to figure out how many units of a garment they can purchase in the next year and still have a good profit margin.

The benefit of management accounting is that it is not constrained by generally accepted accounting principles, which means that approximate results can be generated quickly for decision-making activities.  Which means while accuracy is valued in the data, relevance is more important for managerial accounting reporting. This is also helpful because it allows the managerial accountant to adapt to different economic climates, business strategies and departments changing needs.

In order to become a managerial accounting professional a bachelor’s degree with a major in accounting is usually a requirement.  A management accountant should possess great analytic and people skills since they will be dealing with many different people and departments in a professional role. A management accountant may also become a Certified Management Accountant (CMA) by passing a respective board four-part test. The CMA examination is given in a computer-based format using objective questions only. In addition to the status that comes along with this professional designation, CMAs are often given greater professional responsibilities and higher compensation than those who do not have a CMA title.

There are many helpful resources that are available to managerial accountants acquire valuable information that pertains to their professions. An example of a helpful resource is The Institute of Management Accountants (IMA) that is dedicated to advancing the role of the management accountant and financial manager within the business organization, and provides relevant professional certification. Becoming a member of the IMA would be helpful to anyone in a business role that involves making decisions based on financial information.

The American Institute of Certified Public Accountants (AICPA) states that management accounting as practice extends to three areas: strategic management, performance management and risk management. Strategic Management is advancing the role of the management accountant as a strategic partner in the organization. Performance Management is developing the practice of business decision-making and managing the performance of the organization. Risk management is contributing to frameworks and practices for identifying, measuring, managing and reporting risks to the achievement of the objectives of the organization.

The future possibilities for managerial accountants are endless. Since they are used so much in planning financial aspects of business they will always play a crucial role in a wide range of companies. The career path of a managerial accountant is a safe one because it is timeless and able to adapt to ever changing analytics and technologies that can aid in the planning process.

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Source by Michelle Moran

Higher SEO Rankings For Your Article Marketing

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Lately, search engine optimization (SEO) has driven traffic and sales for many online businesses. Free traffic from search engine optimization has been the way to having a successful business online. Search engine optimization (SEO) has become very attractive to internet marketers building their business. However, with more people using this marketing method, the more the competition. So, it is very important to know what you’re doing to stay ahead of the competition.

Hence, an effective strategy to reach high rankings in the search engines. First is to simply write informative articles on a topic you know well. Then send your completed article to hundreds, or even thousands of directories online. You can even include offline sources like newspapers, magazines and newsletters. Doing this will put your article out in front of millions of eager and hungry readers. And in turn will attract tens of thousands of potential customers to your website.

You will be sharing information through your article and receive a gigantic amount of traffic. The directories, are not hard to find. As a matter of fact, you can find tons of popular directories. The secret is to target a specific niche with each of your articles. Of course, the content has to be unique and high quality.

Think of it like this, you are not only getting traffic, but you are also helping someone with the information. The best thing about article marketing is that you can generate traffic for life from one article. This is called leverage, my friends. Work once and reap the benefit for a lifetime. Well, not exactly working once. This method takes lots of time and effort. In addition, you must know the right way to submit to directories.

To reach thousands of targeted visitors, you must send your articles to thousands of popular directories and high traffic websites. If you check out fiverr.com, you can find someone that will distribute your articles to hundreds of the best directories. Going this route you can outsource the hard and tedious work and share your articles to help readers. This will in turn improve your credibility. Article marketing is a proven method to attracting many potential customers to your business. More traffic means more sales of your products.

These strategies might seem old, but they are tried and true. Also, you can use these articles to build back-links for a blog. Give it a try and just be amazed on how much traffic your website or blog will get.

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Source by Miles Simmons

Viral Infection – Information on Viral Infection

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Viral infection: Infection caused by the presence of a virus in the body. Depending on the virus and the person’s state of health, various viruses can infect almost any type of body tissue, from the brain to the skin. Viral infections cannot be treated with antibiotics; in fact, in some cases the use of antibiotics makes the infection worse. The vast majority of human viral infections can be effectively fought by the body’s own immune system, with a little help in the form of proper diet, hydration, and rest.

Common viral infections may be diagnosed based on symptoms. For infections that occur in epidemics (such as influenza), the presence of other similar cases may help doctors identify a particular infection. For other infections, blood tests and cultures (growing microorganisms in the laboratory from samples of blood, body fluid, or other material taken from an infected area) may be done. Blood may be tested for antibodies to viruses or for antigens (proteins on or in viruses that trigger the body’s defenses).

Viral infections are hard to treat because viruses live inside your body’s cells. They are “protected” from medicines, which usually move through your bloodstream. Antibiotics do not work for viral infections. There are a few antiviral medicines available. Vaccines can help prevent you from getting many viral diseases.

The body has a number of defenses against viruses. Physical barriers, such as the skin, discourage easy entry. Infected cells also make interferons, substances that can make uninfected cells more resistant to infection by many viruses.

Viral infections are caused by the virus. The virus enters the body through swallowing, inhalation, infected food, transfer from human to human contact, or transfer from insect bites. The instant the virus has entered the body, the immune system immediately tries to rid the alien particle from the system. Sometimes the immune system wins and sometimes the virus begins to attach itself to an available cell.

Viral infections in small children can be more difficult to deal with simply because children tend to be cranky when they are ill. Soothing their symptoms as they arise can help them cope with the illness. Adults who contract viral infections should listen to their body. Sleeping as needed and drinking ample fluids can help the body fight off the viral infection faster. Viral infections should be diagnosed by a physician.

Rotaviruses are a group of viruses that can cause severe viral gastroenteritis in infants and young children. They cause about half of all hospitalised cases of gastroenteritis in children less than five years of age. In temperate climates, …

Unlike bacteria, viruses are not “living” organisms but capsules of genetic material. They require living hosts — such as people, plants or animals — to multiply. Otherwise, they can’t survive. When a virus enters your body, it invades some of your cells and takes over the cell machinery, redirecting it to produce the virus. The virus may eventually kill the host cells. Some viral infections, such as influenza and HIV, are contagious. Others are not.

Viral infections can produce inflammation of the meninges (causing viral meningitis), the brain (causing viral encephalitis), the spinal cord (causing myelitis), or spinal nerve roots (causing shingles). Viral encephalitis is often accompanied by viral meningitis. Viral encephalitis is more serious because it directly affects the brain rather than the meninges.

Some viral infections are mild, causing fever and a general feeling of illness (malaise), often without specific symptoms. Usually, viral meningitis produces symptoms that are similar to those of bacterial meningitis (fever, headache, vomiting, weakness, and a stiff neck) but that are much less severe.

Yellow fever is a serious viral disease transmitted by mosquitoes in parts of Africa and South America. Vaccination is a legal requirement for people travelling through infected areas.

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Top 5 Free Places To Advertise Your Business Online

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Many small business owners put up a website with the expectation that they will receive a flood of new customers from the great global online marketplace that is the Internet. Inevitably they are met with doubt and disappointment when their expectations are not met. Just like a brick and mortar business, an online website must be advertised before customers will find it to purchase products and services. Read on to learn about the top 5 free places to advertise your business online.

List Your Business on the DMOZ

The DMOZ, or the Open Directory Project, is the best online directory your business can be listed in. Not only is it one of the most used generic directories on the internet, it’s also highly regarded by Google because of the strict standards their editors uphold for listing websites. A listing in the DMOZ can help increase your Google search engine ranking over time providing your website with even greater long-term exposure.

Create a Google Local Search Listing

Google gets more queries each day than all of the other search engines combined. When you create a free listing for your business with Google Local Search, users close to your business will see your location marked on a map displayed prominently on the top right of their screen every time they search for terms related to your business.

Search Engine Submission

Many companies offer paid services to submit your website to all of the major search engines. What you probably didn’t know is that you can do this yourself manually and pay nothing. There are only 5 major search engines that you desperately need to submit your website to: Google, Yahoo, Microsoft’s Bing, AOL, and Ask. Others with smaller market share will probably pick up your listing in time.

Create Content for Free Article Marketing Directories

One of the best ways to advertise is your business online is to write articles that are directly related to your business and submit them to free article marketing directories. For example, if you own a craft store and want to sell crafting products online, create and submit a tutorial that leads readers back to your website to purchase the supplies they will need to complete the project. There are many free directories you can submit to, but EZineArticles.Com is one of the better ones.

Blog Listing on Technorati

Most small businesses today are keeping a blog in addition to or as a part of their business website since content rich sites tend to attract more return visitors. If your business keeps a blog, be sure to get a free listing on Technorati.

There are many more places where businesses can advertise their websites for free online. The Top 5 free places to advertise your business should provide you with a solid start to promoting your website online. With a well advertised website, traffic and sales should increase in time.

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Source by Jason Fadien

Directory Submission: -How to improve Your Directory Submission Acceptance Rate?

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Unlike Search Engines, the process of review of directory submission is carried out manually, by “Experts”. They also have stringent rules and guidelines for listing your site. You may ask why; but these rules are there to ensure good directory submission and effective review procedures. It helps the editor to evaluate a site and decide whether to accept or reject it. All these combined results in a great deal of scrutiny being carried out before your site gets listed on directories.

But you can easily make your submissions an instant success with most of the directories. All you need to do is pay a little attention to the details you provide for Directory Submission. Your little efforts will be richly rewarded.

Here are few golden rules you should always follow before beginning Directory Submission.

Before You Begin Directory Submission

Before you begin directory submission, make you have taken note of the following:

• Do not submit a mirror page; most directories don’t accept mirror pages.
• Do not submit any “Under construction” pages.
• Always submit the top-level domain of your site.
For example: The correct URL to submit for my site is www.submit2please.com. Do not add index.html or any sub domains.
• Check all your links. Broken links are a sign poor site management, which may not go down well with the directories.

Chose the most appropriate Category for your site

Web directories are sorted by topic and editors frequently take great pride in ensuring that everything stays well categorized. So, put up your website in the right category. The search engines look at the various links that are on the page on which you are listed. This can lead to better rankings.

Tip: To find appropriate categories for a site, you can go to Dmoz.org and type in the product/service keyword. You can also search for your rival site and check out the category under which they are submitted.

Pay attention to the description and use of key words

The most common restriction forced by directories is on the size of your description and keywords. The trick is to come up with such a description for your site that can conveniently fit into 100, 150, 200, and 250 characters length. Do all this before you get down to the real job of directory submission. The reason for keeping four lengths of description is that you never know which one will be accepted in which directory. Remember that you may not be able to pen down everything about your site, so write what is unique and relevant. Avoid using a sales pitch and/or promotional language. Try and be informative and friendly.

Here are few more points you should always bear in mind while writing a description for directory submission:

• Do not repeat your title or site URL in the description.
• Do not use all caps; use mixed case.
• Use complete sentences.
• Do not say the word site or website, as in “this site offers”
• Do not use any hype like “the best” or “excellent.”
• Fit your main keyword phrases in but do not repeat them.

Once you have taken care of all these, you have over come the most difficult part of directory submission. The same should be followed for keywords. When it comes to directory submission, all you need to do is to pick up the most appropriate one and hit enter.

Tip: This is what I call an ideal description for my site Submit2Please.com, “We submit Web Sites, Articles, Blogs, Press Releases, Scripts and RSS Feeds to Search Engine Friendly Directories. The directory submission is carried out manually by trained in-house directory submission experts.”

Site Title

Pay attention to your site title. You should ideally not use any URL and key words in it, until and unless they are absolutely necessary to describe your site. Remember, be precise and straight forward!

Tip: You should identify at least 3-4 titles for your site and rotate them during Directory Submission. In this way you can get the maximum optimization benefit for your site through Directory Submission.

All the above mentioned “Golden Rules” stand good for most directories on the internet including Dmoz.org. Thus, by exercise necessary caution before directory submission, you can save a lot of precious time and energy. With the right advice and steps, directory submission may be the most significant thing you will ever do for your website.

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Source by Rahul awasthi