16 Ways to Drive Traffic to Your Blog

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You’ve got your blog set up and you’ve started posting pithy, useful information that your niche market would benefit from and enjoy. Days go by, you keep publishing, but no one comments and your traffic stats are barely registering. What do you do?

Like any website you own, you must do some blog promotion to start driving traffic to your site. Here are 16 steps, in no particular order of importance, that you can start doing now to get traffic moving to your blog.

1. Set up an email subscription form on your blog and invite everyone in your network to subscribe: family, friends, colleagues, clients, associates.

2. Set up a feed on MyYahoo.com so your site gets regularly spidered by the Yahoo search engine.

3. Read and comment on other blogs that are in your target niche. Don’t write things like “nice blog” or “great post.” Write intelligent, useful comments with a link to your blog.

4. Use Ping-0-matic to ping blog directories. Do this every time you publish.

5. Submit your blog to traditional search engines.

6. Submit your blog to blog directories.

Tip: Create a form to track your submissions; this can take several hours when you first start so schedule an hour a day for submitting or hire a VA to do it for you.

7. Add a link to your blog in your email signature file.

8. Put a link to your blog on every page of your website.

9. If you publish a newsletter, make sure you have a link to your blog in every issue.

10. Include a link to your blog as a standard part of all outgoing correspondence such as autoresponder sequences, sales letters, reports, white papers, etc.

11. Print your blog URL on your business cards, brochures and flyers.

12. Make sure you have an RSS feed URL that people can subscribe to. The acronym RSS means Rich Site Summary, or some may consider its meaning as Really Simple Syndication. It is a document type that lists updates of websites or blogs available for syndication. These RSS documents (also known as ‘feeds’) may be read using aggregators (news readers). RSS feeds may show headlines only or both headlines and summaries.

13. Post often to keep attracting your subscribers to come back and refer you to others in their networks; include links to other blogs, articles and websites in your posts

14. Use Trackback links when you quote or refer to other blog posts. What is TrackBack? Essentially what this does is send a message from one server to another server letting it know you have posted a reference to their post. The beauty is that a link to your blog is now included on their site.

15. Write articles to post around the web in article directories. Include a link to your blog in the author info box (See example in our signature below).

16. Make a commitment to blog everyday. 10 minutes a day can help increase your traffic as new content attracts search engine spiders. Put it on your calendar as a task every day at the same time.

Tip: Use a hit counter to track your visitor stats: how many unique visitors, how many page views, average length of visit.

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The Personal MBA: Master the Art of Business

The Personal MBA: Master the Art of Business

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Getting an MBA is an expensive choice-one almost impossible to justify regardless of the state of the economy. Even the elite schools like Harvard and Wharton offer outdated, assembly-line programs that teach you more about PowerPoint presentations and unnecessary financial models than what it takes to run a real business. You can get better results (and save hundreds of thousands of dollars) by skipping business school altogether. 

Josh Kaufman founded PersonalMBA.com as an alternative to the business school boondoggle. His blog has introduced hundreds of thousands of readers to the best business books and most powerful business concepts of all time. Now, he shares the essentials of entrepreneurship, marketing, sales, negotiation, operations, productivity, systems design, and much more, in one comprehensive volume. The Personal MBA distills the most valuable business lessons into simple, memorable mental models that can be applied to real-world challenges. 

The Personal MBA explains concepts such as: 

  • The Iron Law of the Market: Why every business is limited by the size and quality of the market it attempts to serve-and how to find large, hungry markets. 
  • The 12 Forms of Value: Products and services are only two of the twelve ways you can create value for your customers. 
  • The Pricing Uncertainty Principle: All prices are malleable. Raising your prices is the best way to dramatically increase profitability – if you know how to support the price you’re asking. 
  • 4 Methods to Increase Revenue: There are only four ways a business can bring in more money. Do you know what they are? 
True leaders aren’t made by business schools – they make themselves, seeking out the knowledge, skills, and experience they need to succeed. Read this book and you will learn the principles it takes most business professionals a lifetime of trial and error to master.



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home – A & P Electronic Media

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home – A & P Electronic Media is backed with a 60 Day No Questions Asked Money Back Guarantee. If within the first 60 days of receipt you are not satisfied with Wake Up Lean™, you can request a refund by sending an email to the address given inside the product and we will immediately refund your entire purchase price, with no questions asked.

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Viral Marketing for Small Businesses

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In my experience and research, I’ve found that viral marketing can be a positive or negative advertising method. Some companies use it correctly while others let campaigns turn negative and spiral out of control. And some people believe that viral marketing campaigns are so expensive that only big companies can implement them on larger scales. This, however, is entirely untrue as viral marketing can work for any size business. This article will define viral marketing, describe how it works, and discuss examples and strategies for small businesses.

The specific definition of viral marketing differs from person to person. However, everyone generally agrees that viral marketing is an advertising method that gets customers to market your products and services for you. More specifically, I would say that it’s an advertising method that capitalizes on humanity’s predisposition to share ideas, make new connections, and, of course, get free stuff.

When Does Viral Marketing Work Best?

Viral marketing is a touchy advertising method. Use it at the right times with the right products and your name can spread like wildfire. However, employ it incorrectly and you could see some very negative results. Viral marketing works best when a product or service is easy to use, easy to explain, has a low level of commitment, and is generally seen as “cool” in your customers’ eyes. Let’s look at these characteristics in order:

Easy to use – Because you are having your own customers do the marketing for you, it is preferable that their experience with the product is positive. If it’s difficult to use and they dislike the product, why would they refer it to a friend?

Easy to explain – Your product needs to be simple – that is, people can quickly share it without being bogged down by details. Ever wonder why those videos on file sharing websites get passed around the Internet so quickly? All you have to do is tell a friend about a great video on the Internet and give them the link. It’s simple with no explanation.

Low Level of Commitment – Finally, your product must have a low level of commitment. A friend once wanted me to sign up for one of those Internet pyramid schemes that offer a free IPOD or flat panel TV if you get 10 people to join a program. If you actually follow through with one of these things, it takes about 30 minutes to sign up because you have to give endless amounts of information, uncheck every free email box, and finally sell your soul. No one in their right mind would do this more than once.

General Coolness Factor – It’s obvious that people only want to talk about the most exciting products they use. No one walks up to a friend and describes the latest underwear they’ve bought. Instead, they describe their new cell phone, poster, CD, or book. If your product is cool, people will talk about it. And in most cases, the “coolness factor” can be changed based on how you position the product in your customers’ minds. In other words, it’s all based on the advertising that goes along with it.

Viral Marketing – The Distant Cousin of Buzz Marketing

So we’ve established that a product itself can bring about a viral result if it has the four characteristics. But viral marketing can still work for products that do not meet these criteria if you can generate an adequate buzz for them. Buzz marketing is generated from catchy advertising and works when your customers talk about your product in day-to-day conversation.

In recent years, buzz marketing has worked for companies like Volkswagen and Burger King. However, I’m saying that buzz marketing has worked for these companies – not viral marketing. Buzz marketing all too often generates hype about the ad campaigns that feature the product and not the product itself. Sometimes this can be negative and divert attention away from your product. Although some would argue that Crispin Porter’s attempt at targeting VW enthusiasts’ hearts was genuine when they came out with the “MyFast” and the “Unpimp” commercials, they do not make me want to buy a VW – an item that definitely falls outside of the four criteria.

Sure you can have catchy advertising, but make sure it’s advertising that focuses on product. Buzz marketing is more of an awareness campaign. And in my experience, small businesses need to see a return on their advertising investments – they can’t afford to just promote awareness of their products. You can’t just produce a buzz-worthy campaign that people will forget the second the advertisements come down. The goal is to get the product in peoples’ hands for the viral effect to occur.

Can Viral Marketing Work Offline? And for a Small Business?

Sure it can. I’m sure you’ve read viral marketing success stories involving Hotmail, NetZero, Skype, and even the comedian Dane Cook who used MySpace.com for his viral marketing campaign. This might get a lot of people thinking that they need large scale campaigns that utilize websites, emails, and constant updates to online material. But there’s one great example I’d like to share with you where a business employed a viral marketing campaign without much use of the internet and on a very small scale.

A local gym that I once went to had a great idea to hand out free t-shirts if members signed up for their “Guests First” program. They stopped everyone at the door, handed them a t-shirt, and told them that they could get a free guest pass every time they wore the shirt to the gym (the shirt had the gym’s logo and location on it). To sign up, the members only had to verify the information they gave when they first became a gym member. It was a win-win for customers. Everyone started wearing the t-shirts and the guest passes started flying. Whenever a guest came in, they had to give their name and email address to the front desk. Later, an email would be sent to the guest to gauge their satisfaction with the gym. It also acted as a follow-up contact to the guest. This was, by far, the most intelligent and well thought out marketing scheme I had ever seen. The gym built a database of new potential customers, generated hype about the guest passes in town, put walking advertisements out on the street, and, in the end, got more people in the gym. And it was all done on a small scale.

Would Viral Marketing Work for Your Business?

As I said before, there are times when viral marketing works and times when it doesn’t. You really need to take a close look at your products and the behavior of your customers to see if it’s right for your business.

Products – Take one of your cheap, low cost, low involvement products and start handing it out for free. If you are a service-based business, start offering free trials of your low cost services. Start advertisements about the giveaways to get more people in your place of business. Be humorous and ironic – it tends to work better with viral marketing campaigns. If the products and services get high visibility, you will see a more viral effect. Even if you only carry expensive products that get low visibility, research on the internet or spy on competitors to see what types of giveaway items have worked for other businesses. Remember, choose something that people will always see or have a use for and associate it with your brand and business.

Customer Behavior – A successful viral marketing campaign also relies on the behavior of your customers. You need customers who are outgoing, friendly, and lead an active lifestyle. The more people that surround your customer, the more impressions your viral marketing tool will have. Remember, viral marketing, or any advertising, works best when you can achieve multiple impressions with the least amount of effort. The last person you want to test viral marketing on is some recluse that sits inside eighteen hours a day and emerges only to restock the fridge and drive to work. It’s about getting your customers to do the work for you and advertising is all about visibility. It only makes sense that you need a highly visible customer base to do this type of advertising.

Go Out and Do It!

Viral marketing can work for almost any business. You know your business and customers the best. Set aside some time in the next few weeks to try and think of some great viral marketing tactics that you can employ. If you think the risk is too great, start small to test the water.

Every business has customers. Few businesses have fans. The trick is turning your customers into loyal fans. Then you will be surprised at just how easy viral marketing really is.

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Minuteman Press – Is This the Right Printing Franchise For Me?

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The first Minuteman Press was founded in 1973 by Roy Titus in Plainview, New York. With his son, Bob Titus, at his side they opened a print center to serve all of the areas businesses. By 1975 they began franchising the concept of a full service print center.

Today, with over 975 locations worldwide, Minuteman Press is recognized as one of the premiere print shop franchises in the world. Minuteman Press is now headquartered in Farmingdale, New York. Minuteman Press provides it’s franchisees with basic marketing, technical, and business support. There are 27 regional offices worldwide to provide support. Owners have the option to buy supplies direct from Minuteman Press or to use any other supplier, a huge advantage in today’s franchise community. The minimum number of employees suggested to run a single franchise is three, including the owner. Over 97% of franchisees are owner/operators.

The total investment amount to start a new Minuteman Franchise is between $120,000-$215,000. The initial franchising fee is $44,500 with a recurring royalty fee of 6% of gross sales. There is no advertising fee as the franchisor assume no responsibility for advertising the individual stores. The term of agreement is currently 35 years.

Have no doubts, opening a print shop is not a easy business. You will be required to continually market, manage employee schedules, maintain quality control, and evaluate costs. But considering the reorder rates, sales volume, and sales margins this may be a business to consider. Even during the current economic crisis, businesses require marketing and promotional materials. A typical franchise will offer business cards, carbonless forms, color copies, labels, graphic design, brochures and many other items.

Minuteman Press offers it’s franchisees financing, site selection research, training, and local support. They have regular local meetings, a national convention, regional marketing, and technical support. While you will not get rich quick with this franchise, it is certainly possible to earn a comfortable living. Just remember, it will require hard work.

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SEO Tips – 10 Best Type of Inbound Links to Have to Your Site

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As you think about search engine optimization for your site, don’t overlook your inbound linking strategy. An inbound link is simply a hyperlink back to your site from a page of another web site. Search engine algorithms change frequently, but the one constant and reliable strategy in search engine optimization over the years is that sites with a variety of high quality backlinks trump their competition in the search engine results pages.

Why are these links to your site important? They can can…

— Bring potential customers to your site when they click on the link

— Increase the number of visitors to your web site

— Dramatically improve your search engine rankings

Even though there are software packages on the market that help automate the linking process, use them sparingly, if at all. The only way to succeed in linking strategies is (aside from creating useful content that will encourage inbound links) by manually creating the links. That’s a hard fact to swallow, given how I like to automate as much of my marketing as I can.

Here are the 10 most important inbound links you must have to your site:

1. Directory links: Directories are indexes of online sites, typically organized by category. Links back to your site from directories like Yahoo Directory and DMOZ.org are very valuable. DMOZ.org is edited by human editors, and while it’s free, it may take awhile for your site to be listed. Getting listed in Yahoo’s Directory costs $299/year.

2. Press releases: If you’re writing press releases, make sure they are optimized for keywords that someone would use to find a business like yours and include links back to your site, as well. Once written, you can have your press release distributed through a service like PRWeb.com, which will create links from high traffic news sites back to your site.

3. Article directories. Writing and distributing articles through high traffic article directories, like EzineArticles.com, is a great way to get valuable inbound links from a high traffic site. By crafting an effective resource box at the close of your article, you can drive traffic back to your site!

4. Social bookmarking: Similar to web browser bookmarks, social bookmarking sites store individual pages (bookmarks) online and allows users to tag (with keywords), organize, search, and manage bookmarks of web resources as well as share them with others. If you bookmark your own content on these sites (like Digg.com, Reddit.com, Del.icio.us.com), you get a link from the service. And, if you produce content that your readers love and bookmark to their followers, the link becomes that much more valuable.

5. Blog comments: To find blog posts on which to comment, you can use blog-specific search engines like Google Blog Search. Make sure these are blogs read by your target market, not your colleagues. Brand yourself by always using the same name and remember to link back to your site. Always leave a comment that adds to the conversation that’s happening within the comments.

6. Social Media: Now, Google also indexes your Twitter updates and your social networking profiles. Add that to Web 2.0 hubsites like Scribd or HubPage and you’ve got the option of creating many, many inbound links in a very short period of time.

7. Blog/podcast syndication. Submitting the RSS feed of your blog and podcast to syndication services will give you a link back to your site. Most of the time, when you publish a new blog post, a link is assigned to the new post, as well.

8. Video syndication. YouTube is one of the most visited sites online, and the number of sites that syndicate videos is growing each day. These sites often allow you to link to your site either in your video’s description or on your profile page, or both.

9. .EDU and .GOV links. Search engines place a great deal of credibility in government and education web sites, and the links carry a great deal of weight. However, it’s not easy to get links from either type of site.

10. Internal Links. If you have multiple web sites, or just a web site and a blog, don’t forget to link one site to the other. You can do this by linking one article to other related articles, or link to categories or archives of information.

Creating a sound inbound linking strategy is a key component of your search engine optimization efforts. See how your traffic and rankings will skyrocket by trying a few of these strategies.

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Source by Donna Gunter

Content Upgrades Pro: Create Content Specific Bonuses » WordPress Plugin To Get More Email Subscribers

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Content Upgrades Pro: Create Content Specific Bonuses » WordPress Plugin To Get More Email Subscribers is backed with a 60 Day No Questions Asked Money Back Guarantee. If within the first 60 days of receipt you are not satisfied with Wake Up Lean™, you can request a refund by sending an email to the address given inside the product and we will immediately refund your entire purchase price, with no questions asked.

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SEO – Find the Best Keywords for Your Website

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Search engine optimization is the best way to ensure that your website is seen by as many Internet users as possible. The most important aspect of search engine optimization is keywords. Making sure that your website is optimized with the right keywords or keyword phrases is essential.

It is useless to optimize your site with keywords that people do not search for. It is also useless to optimize the site with keywords that are too general. If your website is optimized with such general search words, chances are, search engine users will never be directed to your website.

Many website owners understand how important search engine optimization is to the success of their website, but they do not know how to figure out which words are right. So, here are some suggestions on how to find the best keywords for your website.

o First, you need to use common words. Words that people use when using a search engine, but make sure that they are specific enough to your site so that they do not turn up millions of matches.

o Many people search for a website by using short phrases. Make your keyword a two to four word phrase, but make sure that the phrase is relevant to your topic. Phrases have proven to be a great tool in optimization.

o Include the most popular keywords in your website even if you do not have a high ranking for them. Search engines will notice them and they may be beneficial in the future.

o Think of different ways to express your website. Maybe by what it is selling, the name and location of your company, or a service that you are advertising. Since search engines analyze the entire content of a website, you can receive many rankings for different keywords.

o Try to find keywords that your competitors haven’t found yet. This allows you rank high with little competition.

Finding the best keywords for your website is necessary to your website’s success. Optimizing your site is the only way to increase traffic and business on the Internet. But remember to make sure that you choose relevant search words to work with. Increased traffic to your website will not increase sales if the search engine users are looking for a different product or service. Do not sacrifice relevance. A combination of relevant and popular keywords is one of the best ways to increase your search engine rankings.

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About Etisalat Yellow Pages Telephone Directory in UAE

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Etisalat Yellow Pages Telephone Directory in UAE will publish all the telephone numbers in UAE. They are released to all people in UAE by Al-Wahda Express. These help books are updated & published every year by Al-Wahda Express.

About Al-Wahda Express:

Al Wahda Express (AWE) is the official publisher of Etisalat Telephone Directories. Since 1986, AWE has been a leader in advertising and contact solutions through our flagship products, the Yellow Pages and White Pages directories. While maintaining a leading position in printed directories, the company has rapidly grown into one of the country’s most prolific providers of online advertising through www.yellowpages.ae. We are committed to keeping people and business – In Touch, wherever – whenever.

Al Wahda Express has a dynamic, enthusiastic team of more than 100 people, who work in an environment that encourages responsiveness, learning, innovation and success. AWE’s strong sense of obligation to both our own employees and customers is reflected in the importance we place on personal and career development and providing exceptional return on investment to our valued advertisers.

Al Wahda Express is a proud member of the YPA.

As publishers for Etisalat Telecommunications Corporation since 1986, it continued to be leaders in innovation and this is reflected in both the quality and presentation of the telephone directories. There are 12 editions of the White and Yellow Pages with a total print of over 1.2 million copies. Free copies are available through Etisalat Business & Service Centers. They also deliver door-to-door, targeting specific residential areas and businesses to receive a complementary copy. This ensures the right decision makers and quality searchers are using the directory. Yellow Pages directories are offered within UAE for free.

Every one can avail a free copy at Etisalat Business Centre or Al Wahda Express Office. They print city-wise directories for each city like Dubai, Abu Dhabi & Northern Emirates. They name them as Yellow Pages Dubai, Yellow Pages Abu Dhabi, Yellow Pages NE & White Pages.

You can also call the number 800 YELLOW to order Yellow Pages Telephone Directory. Al-Wahda also provides door-door distribution if you can order the directory online. One can even go physically & collect these directories to any of the offices listed in the above link. They have the locations in Dubai, Sharjah & Abu Dhabi.

For more information about these FREE Etisalat Directories, you can get information from the website: www.yellowpages.ae

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Source by Asif Ahmed