Viral Marketing – An Effective Advertising Strategy

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Viral marketing, an Internet marketing strategy, is proven to be one of the most powerful, low cost and effective advertising techniques to enhance your brand image. Since it is largely word of mouth advertising, you need to develop impressive marketing content that will appeal to others.

Incorporate Six Rules to Create an Effective Viral Marketing Strategy

An effective viral marketing strategy involves several important details that contribute towards the success of your viral campaign. Here are some of the strategies adopted:

• Gives away products or services for free
• Makes your message short and easy for effortless transfer to others
• Takes advantage of others’ resources
• Leverage the power of existing communication networks
• Exploit common human motivations and behaviors to your advantage

There are many different methods to implement an effective advertising strategy for your online business – emails, articles, forums, blogs, affiliate programs, press releases, newsletters, e-books, viral software and scripts. Take advantage of these techniques to place unique and attractive viral content. The viral content you create must be concise and straight to the point. Insert quality links to this content to benefit from viral marketing.

The unique Internet marketing tools and strategies encourage brand loyalty, create brand awareness, boost web presence, drive website traffic, maximize ROI, build brand recognition and increase link popularity through social network websites.

Marketing Firms Offer Excellent Services

In the online marketing world, many Internet marketing providers are available to promote your websites by offering effective advertising strategies. They offer the following services to their valued customers:

• Strategic viral marketing consulting
• Concept and design
• Campaign strategy and development
• Viral concept and design
• Content development or management
• Content seeding
• Content syndication
• Tracking and reporting of the running campaign

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Source by Rajeev R

Web Design for ECommerce – Usability Tips

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This can happen to anyone: you find a link to an item you need in the search engine, then click it, but close the page right away because the design of the website does not look interesting at all. On the other hand, you arrive at a striking site, but it is not difficult to navigate through it. The following is a list of eCommerce usability tips that can help anyone who likes to build an online store or enhance an existing one:

Simple System of Filters

Products may be available in a range of sizes and colors, as well as diverse types of packing. Even the most particular customers will be happy to use your site if it has a simple, clear filter system by different parameters. Look for examples into the filtering options offered by electronics online stores with a large consumer base.

Visible Search Line

When users visit an online store and do not find what they need or want, it is just natural for them to seek out the search field. For this reason, the search line should be visible.

In/Out of Stock

From the SEO viewpoint, it is not good to remove a product from the site when it is no longer available. However, from the business approach, it matters if visitors to your site get disappointed when they find what they need then add it to cart only to get a cold reply, which is “sorry but the item it out of stock”. In any case, the people and not the search engine bots bring you income. That is why your customers should always come first. Create a prominent section with information on the availability of products. This way, it could be easily seen. Also include the statement “Notify me by email when this item is back in stock”.

Shopping Cart

In general, there are 2 distinct ways of implementing a shopping cart. In the first one, the shopping cart shows up each time an item has been added. In the other one, you are only notified about the addition of another item. No matter what variant you like to use, put the shopping cart where customers can easily see it. Another option that other online stores offer is letting the shopping cart stay visible as users scroll down the page. The main point is to make everything as convenient as possible for customers who want to make a purchase on your site. In addition, make the shopping cart button look more attractive by attaching small images of items that have been added.

Bread Crumbs

Bread crumbs are another useful, effective and navigating tool. They let users easily navigate across the site after they have just landed from the search engine results, move ahead fast and recognize the category construction. There are 2 variants of implementing bread crumb when they reveal the route that users have taken. These variants have their own advantages and disadvantages, and they also can be combined to be more creative – though no one has tried it up to now.

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Source by Matt McWilliam

Update SEO Site Structure

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This is summary for site Diet Plan stucture tips to get search engine friendly…

General

1 Choose a domain name related to your business.

2 Do not create domain name with accented characters.

3 Block your domain name buying all generic extensions possible + that of your country in order to prevent a competitor addresses your image.

4 Combine preferably a domain name per site.

5 Choose a domain name related to your business.

6 Create URL Rewriteable (Google friendly) to increase your relevance in search engines. (more info)

7 If you can not use the URL rewriting, then avoid exotic URLs by more than 2 parameters.

8 the URL must not contain more than 70 characters to be taken into account by search engines.

9 links Get referrals to increase your popularity index (pagerank)

10 It is better to have few sites with high pagerank to your site, rather than having lots of small sites with a pagerank point to yours.

11 Make sure to validate your site to DMOZ.

12 If your site meets W3C (CSS included), send the url of it to showcase sites (css showcase, cssmania, …) to get referral links.

In-heads

1 Create a different title and relevant page (100 characters max)

2 Create a description with sentences rather than keywords (200 characters max)

3 The title and description should be different on each page or you will get an effect of “duplicate content”.

4 Although it is hardly used, use the tag META_KEYWORDS (max 1000 characters)

5 Avoid repetition of words in the title and description (max 2 to 3 repetitions).

6 Do not write in all capital especially in the title of the page


Structure

1 Use the HTML tags to highlight the titles and subtitles.

2 Use the H1 tags for the main title.

3 use the H2 tags for the secondary.

4 tags H3, H4, H5, … have much less importance, but are appreciated by Google for the identification of the most important words.

5 Put in bold the keywords important to your site.

6 Arrange to content that appear first before any other element of your web page.

7 Make trial without CSS to be able to test at what point google access content (see what google sees)

8 Follow the W3C (more info)

9 Remember the title tag for links and the ALT tag for images.

10 Avoid text and image content generated by javascript, because it can not be indexed by Google. Also avoid 11 menus in Javascript, Ajax and company, search engines can not access it.

12 Avoid flash sites or sites with little content (more content the better).

13 Check to always convert special characters into HTML characters such as “é” é become

14 Be sure to set the styles and javascript in the tag . Otherwise, include your javascript code like this: <!– – My javascript code () //–> Avoid frames 15 and use tables to create your site. You turn to the Web 2.0 🙂

Content

1 Avoid duplicate content (more info)

2 Do not copy and paste content from another site, if an item you want, turn completely paragraphs.

3 Create content-rich pages (minimum 300 words)

4 Have a good density of keywords. The keywords are the most important highlight being still less than 10% of the entire contents of a page for a listing.

5 Avoid links style. read more atDiet Plan

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Source by Rebecca

Submission to the Lord

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There are times when I find myself out of rest. Do you know that feeling? It is like when you are nervous, or just easily perturbed by things. This happens to me mostly when I am in traffic or waiting in line at the bank or grocery store. But the Lord has been showing me something recently-that rest is found in meekness. He explains it this way: that rest is a fruit or a product of meekness. Matt.11: 28, 29- “Come unto me, all ye that labor and are heavy laden, and I will give you rest. Take my yoke upon you, and learn of me; for I am meek and lowly in heart: and ye shall find rest unto your souls.” Jesus is our example for meekness. But what exactly is meekness, just some term only used in the Bible?

The dictionary defines meekness as “humbly patient, docile, overly submissive or compliant, gentle, kind”. I usually think of the latter two words, gentle and kind, when I think of meekness, but I found the other definitions quite interesting. Think about this verse, Jesus tells us to take His “yoke”, another word not used much these days. This tool was used for younger or weaker oxen; they would be “yoked” or put in a stock with an older, stronger ox and they would work together. Obviously the weaker would be submissive to the stronger, more experienced one as he would carry the bulk of the load. So to paraphrase Jesus here, He is saying, “Take my yoke, submit yourself to Me and I will teach you, because I am submitted to My Father; learn from Me, I know how to rest.” We can be at rest by submitting to Him and learning from Him Who already is at rest.

So in order to be meek, we must be submissive-interesting. I think of Moses, who the Word says was the meekest man on earth. He was able to lead an entire nation into freedom, fasted for forty days and nights, receives the Ten Commandments, and much, much more because he could submit to God. All those years in the desert he was learning to be submissive, to be yoked together with the Lord. Jack Frost would say it this way: “Submission is being subject to the mission of another”. Are we subject to someone else’s mission, or are we all about our own mission, our own agenda? Of course, God’s mission should come first, but what about our pastors, our leaders, our employers, even our husbands or wives? In order to be meek, we must be submissive.

As I have been dwelling on this revelation for a few days, I have found myself caught in traffic numerous times driving home as there has been a lot of construction work being done on Mayport Road. So as I sit in traffic in the 90 degree plus heat of Florida, I think about submission. “Oh, yes, Lord,” I am thinking, “I am subject to my pastor; I am subject to my husband; I am subject to what my job requires”, on and on, but then He gently speaks to me (because He is meek), “Cyndi, it is the attitude of heart, not just the outward submission I’m looking for. Look at yourself right now in traffic, how is your attitude about things?” Oh, boy. I was not “submitting” to my situation very well, especially when the car in front of me let about five cars in from the other lane, making me have to wait a third time on the turning light! So this is what meekness is all about! And, this is why I was not “resting” while I sat in traffic. Wow! I see the connection so well now! As I seek out ways to humble myself, submitting myself to situations and other people in my life, I grow in meekness which results in me living in a greater rest in everything. I don’t have to be concerned about all the things going on around me; I can stay at rest in Father’s love knowing that, as I am submitted to Him, He is in control of all things. We are yoked together. My rest is found in meekness.

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Source by Robert Hartzell

The Evolution of KBA Printing Presses

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Sheetfed Printing Press Advances

Both web and sheetfed printing presses use similar printing techniques: They apply water and ink to rollers, which press against paper to print an image. Because of the different ways they process the paper itself, though, Sheetfed presses have long been the go-to alternative to web presses. Unlike web presses, which are generally considered better-suited for fast-paced printing on absorbent materials for mass-market production (like newspapers), sheetfed presses are renowned for their ability to print on glossier materials. Some KBA printing machines have taken this even further.

For example, in one of its models, KBA has taken water out of the equation entirely, making it easy to print on an even wider variety of materials. In this sheetfed model, there are no rollers or water, which simplifies the process and saves you the trouble of monitoring the balance between ink and water that can ruin a print job. It also enables manufacturers to print on non-absorbent materials, because it cures the ink with UV technology. Advances like these in their sheetfed printing machines make KBA machines fast, reliable and innovative.

Since its founders started the company in the early 1800s, KBA has been on the forefront of developments in printing press technology. The first ever steam-driven printing press to produce a newspaper was made by company co-founder Friedrich Koenig, and history didn’t stop there-as KBA printing machines embrace technological innovation in digital, web and sheetfed printing, presses are capable of producing more and more high quality prints in less and less time. Whether you’re looking for a new or a used press, a KBA could provide exactly what you’re looking for.

Webfed Press Evolution

KBA shipped its first webfed press in 1876, but it was far from the last one. KBA presses today can crank out up to 80,000 copies in a single hour-significantly more than in the 19th century. Modern printing machines are much more sophisticated than they once were, taking advantage of the latest digital technological advances to make printing faster, safer, more precise and energy-efficient. Printing presses are designed to take up less space and generate less waste, both in the form of emissions and in the form of paper and ink that could otherwise be wasted by malfunctions or imprecise printing.

Printing in the Digital Age

Some of the company’s first presses may have been powered by steam, but modern KBA presses truly belong in the digital age. For example, the company manufactures digital printing machines that make projects like on-demand printing and mass personalization possible. Not only that, but these and other presses are equipped with modern technology that makes it easier for technicians and operators to use the machinery. LCD screens, touch screen technology and other innovations make KBA’s products easier to use than ever before.

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Source by Stanley K Savage

Advantages of Database driven websites

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In these modern days, technology is changing day by day. All the information is also upgrading. News is spreading all over the world just in second. And thus to keep your website up to date with this changing world, you need a very simple and convenient way to update your website whenever you want, just in few minutes. And database driven website system fulfills all your requirements in this respect.

A web database refers to the management of data online. A web database provides one the capability to create one’s own database without being a technical person. And thus the online database refers to a database which is accessible from the internet or the network. It is different from the local network.

Now, a data driven website refers to a site which can be updated very smoothly and easily by the managers or the developers for displaying the requested information in an effective way to the user. This website employs a database that stores information which is contained for the time, an internet session lasts or sites which employs data or information from the database to assemble the web pages dynamically using the live data which are in the database.

A data driven website has various significant advantages. Firstly, the most important advantage is that the content or data of this website can easily be changed without expertise or specialized knowledge. Actually, when you are updating your website online, you need to just add your required information in your website database. And your website will show those data whenever it is requested after uploading the data. Thus this gives you a really very convenient way to update your website just in a minute. Thus, when the database information is updated, the site visitors can immediately observe the changes. Actually this excellent feature makes database driven websites the best of all the others. Secondly, a data driven website possesses the property of scalability. It has a template which tells the browser where what data is to be showed. It defines every parts of your webpage with your expected design. And thus gives you the ability to change the entire design of your website just by redesigning the template. Thirdly, this gives you a dynamic website. This data driven website makes your user able to add their user information, comments and many more required fields into your website database. Fourthly, it makes your website to run faster than HTML websites. As your website only needs to download the template and then the template retrieves the other necessary information only, it’s really fast. Whereas in the case of HTML website, browser downloads the whole page which is really time consuming. Fifthly, it’s much reliable than the other websites.

Database Driven Websites offer you great performance with its friendly features to give you a chance to update your website in a very short time. Actually this is the main key for which this is now very much popular all over the world. With its quick update and redesigning capabilities, it’s really the best approach in website designing.

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Source by Jon Bosker

How to Create a Website Address

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One of the most common questions asked by those looking to create their own website is how to create a website address so in this article we're going to focus on just that question.

Website addresses, also known as domain names, are unique. What I mean is, if one person owns a website address, then nobody else can.

So the first trick is to find a suitable website address, then the second is to actually create it.

Good website addresses tend to have the following things in common:

1) Top Level Domain

Website addresses can end in all sorts of things – with.com being the most popular. Lesser known endings like.tv or.us tend to be cheaper to create but harder for people to remember.

Because of this I recommend you buy what is known as a "top level domain" – that is one ending in.com, .net or.org.

Typically.com is for a company, .net for an online service (like email or web hosting) and the.org is for a non-profit organization like a charity for church.

2) Short And Easy To Remember

Try to make your web address easy to remember to encourage your visitors to come back again and also to increase word of mouth.

3) Consider Keywords

Research has shown that if you make a URL that contains the exact phrase your customers are searching for you will increase the number of people who click your listing in the search engines. As a result you will increase your visitor numbers.

So if you're selling a course on dog training, so your ideal customers will be looking for phrases like "dog training" in the search engines, try to include this phrase in your domain name.

An example of all the three rules so far could be EasyDogTraining.com as a web address to create.

I suggest coming up with a list of 20-30 possible web addresses because as already mentioned, they are all unique, and you'll be amazed how many of the possibilities you come up with are already registered!

Once you've got your list, head on over to BetterWhois.com and type each domain name in, one at a time. This free service will tell you if the web address you just typed in is available or not.

If not, cross it off your list.

At the end you should have a short list of available website addresses from which to choose your final domain choice.

Actually creating the web address is easy. You need no license, no registration with the government etc, is required. You just go to a company known as a "domain registrar" and place an order for the website address you want.

Examples of domain registrars are GoDaddy and 123-reg.co.uk but there are literally thousands out there and a quick search in your favorite search engine should pull up a long list. There is a lot of competition so searches on "cheap domains" and so on can reveal some real bargains.

You'll pay just a few dollars to create your website address, provide a few personal details to register you as the official and legal owner and then within a few days your website address will be made and available for you to use.

And that's how easy it is to create a website address!

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Source by Richard Adams

What is Article writing and Article Submission? How it help in SEO?

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In Organic SEO apart from just On page Optimisation you need to do Off page work like Link Building, Directory submission etc. Article submission is referred to as article marketing which actually help a website in its branding, popularity and importantly it also help in Link Building. This technique work for many way. There are some important aspects of article marketing.

•Article must be fresh and written on subject or product which we wish to describe.

Article writing service must be done by good writer who have strong knowledge in subject or products it describes.

• Linking within the article must be done properly like VIA NOUN or Adjectives used for any product, service or process.

• Article must be posted in right category on the good article websites, directory.

• Use long tail keyword in article. There are a lot of long-tail/uncompetitive terms out there that Google has little to no information with which to rank sites.

• Mass Article Submission won’t help much in competitive niches, but they can be good for less competitive areas.

• The most important thing that articles have the right amount of keyword density. It is typically recommended for you to have articles which offer two to three percent keyword density.

• Your articles should also have much more then just keyword density. • One of the main benefits that article submission has to offer you is the fact that it is known to be very successful.

If you are interested in getting the Internet Marketing results through one of the best SEO techniques which is out there, then article submission can really do a lot for you. Many people do not have firm believe in this but I really want to tell them that if you are true to real article writing and submission. IT helps.

Read About Future of Social Media Marketing in my other article.

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Source by kapil Garg

Directory of Mobile Phone Numbers – Where to Get a Mobile Phone Number Directory

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The directory of mobile phone numbers is something which you can not find in book form as in the case of the normal ones where you have the names of the person and you are searching for the telephone number. In this case, your search is in reverse where you have in your possession the numerical data of the cellular unit and you need to find out the name of the person who owns it; however, this type of information is not publicly available like the traditional ones, but it is kept by the respective companies which maintain the records of their subscribers' personal details.

In order to gain access to the directory of mobile phone numbers, you have to go to the respective office where it is subscribe and request the information that you want; they may require you to fill up some forms or ask numerous questions on why you need the information; in some cases, you will have to go through long process of interview where you have to verify the authenticity of your search in order to protect their clients.

If you are searching for several numbers subscribed to different companies then you can just imagine the enormous job you will have to do. However, you have another option to get your hands on the directory of mobile phone numbers where you can perform your own search anywhere you are and anytime you want; this option gives you more convenience in getting the information you want because all you have to do is go online and use the facilities of third party companies that offers you that benefits of unlimited access to their database of personal information of subscribers, depending on which plan you opted to use.

Because of the expenses incurred in maintaining and updating the directory of mobile phone numbers, minimal investment to use their facilities is usually required which ranges from $ 25 to $ 50 per year of unlimited use; some websites also allow you to perform single lookup for a small amount of less than $ 5 per search if you only need to get the information of only one or few numbers. In any case, just select which among the plans offered by the website that is well suited for your own specific case.

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Source by Patrick Robinson

Incline Dumbbell Curls – Form, Benefits, and Tips

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The biceps are often the focal point of bodybuilding for the beginner and rightfully so.  They are one of the first muscles that people see and something that you’ll be complimented on quite a bit if you can manage to bulk them up.  Bulking up your biceps, however, requires that you utilize the correct exercises and forms.  In here, I’ll be detailing how to perform the incline dumbbell curl to its fullest extent and show how it’ll help you get big arms.

The incline dumbbel curl is similar to the seated dumbbel curl, except it takes place on an incline.  I recommend taking an incline of, say, 60 degrees.  This’ll ensure that you get the additional range of motion but also don’t feel uncomfortable.  Once you’ve found your seat and are ready to begin the incline dumbbel curls, you can sit down and start with your hands at your sides.  Then curl the dumbbells up one by one.  

Why is the incline dumbbel curl so effective?  Well, most of it has to do with the starting position of your arms.  They start fully extended and even stretched, granting you a greater range of motion.  These will put a good peak on your biceps and will also bulk them up considerably.  The additional range of motion also means you’ll get more workout per lift, making them more efficient than normal curls as well.

The incline dumbbell curl can be modified somewhat so that you can work the outter head of your biceps very intensely.  In order to do this, all you need to do is curl the dumbbell up to the side more than you would normally.  This’ll build up the outside of your bicep very effectively and you won’t be sacrificing any form or range of motion while doing it.

You should integrate the incline dumbbell curl into your arms day.  I don’t recommend doing more than 2-3 biceps exercises a day.  If you do that, however, make note that the biceps are actually not the only elbow flexor.  You’ll also want to work the brachialis and brachioradialis, both of which are fantastic for building mass.

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Immobilienmakler Heidelberg

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Source by James